1:00 am - Wednesday February 21, 2018

ASUS Announces ZenFone Live

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ASUS today announced ZenFone Live, the world’s first smartphone with hardware-optimized, real-time beautification technologyengineered into the brand-new BeautyLive app, enabling users to share more glamorous versions of themselves — live.

With large, 1.4µm sensor pixels for 2X-greater light sensitivityand a dedicated soft-light LED flash, ZenFone Liveelevates mobile live-streaming to new quality levels, ensuring that selfie video is clearer, brighter andmore beautiful. ZenFone Live also has dualmicroelectromechanical systems (MEMS) microphones to help eliminate background noise and enhance voice pickup, an innovative five-magnet speaker and smart amplifier for powerful audio, a 2.5D curved display, and a lustrous metallic-style finish.

Real-time glamor: BeautyLive app for live-streamed beautification direct to social media

ZenFone Live’s all-new BeautyLive app introduces the world to real-time beautification, allowing users to create and maintain the perfect look when going live on their favorite social-networking sites.

BeautyLive combines smart software algorithms and hardware acceleration to automatically smooth skin and remove blemishes, and it integrates seamlessly with Facebook, Instagram, YouTube and close to 30 more popular live-streaming services — with the list of supported services and apps increasing all the while.The result is the ability to craft and broadcast instant glamor that keeps the user looking as beautiful as they want to be throughout every live-streaming session.

To ensure that the user’s voice is always heard, ZenFone Live has a pair of highly sensitive MEMSmicrophones that are expertly tuned and precisely positioned to reduce noise. This careful arrangement means that speech pickup is crystal clear, so users are able enjoy live-streamed social-media fun in total clarity — whether the backdrop is a busy street, a noisy bar, or the hustle and bustle of a shopping mall.

Fine-tuned selfie camera: 2X-greater light sensitivity, soft-light LED flash and 82° field of view

ZenFone Live’s front-facing camera is made for snapping sharper, clearer selfies. The sensor has extra-large, 1.4μm pixels that improve sensitivity to light by up to 200 percent compared to smartphones with standard smaller pixels. ZenFone Live also has a soft-light LED flash that illuminates true skin tones, and it’s equipped with a wide-angle lens with an 82° field of view — so users are able to frame, capture and broadcast more of their fun.

ZenFone Live also has a 13MP, f/2.0-aperture five-prism rear lens, and benefits from ASUS PixelMaster’s industry-leading low-light technology to increaselight sensitivity by up to 400 percent. It also enhances noise reduction and boosts color contrast by up to 400 percent. It supports up to 12 different camera modes, including real-time Beautification, Low Light and Super Resolution modes, to captures beautiful, high-resolution photos.

Powerful audio: Five-magnet speaker and smart amp

ZenFone Live features a powerful speaker with a five-magnet design and metal voice coil to produce loud and clear audio with supreme quality in every scenario. This speaker is powered by a smart amplifier that increases audio resolution and loudness while ensuring that the speaker is not damaged.

With this unique combination, ZenFone Live produces delivers audio that’s up to 67 percent louder than the previous generation, while also extending low-frequency reproduction by up to 17 percent and reducing distortion by up to 15 percent.

Gorgeous design: Premiummetallic-style finish, 2.5D cover glass and 75% screen-to-body ratio

The latest addition to the ZenFone Live stable is finished with a premium metallic-style coating that feels as great as it looks, and is available in three stunning colors —Shimmer Gold, Rose Pink and Navy Black.

ZenFone Live’s brilliant display shines brightly through strong glass that is precision-milled at the edges to create a gentle, 2.5D curve. The natural, ergonomic feel of the glass flows around to the back, for comfort that matches the fine style.ZenFone Live also has an impressive 75 percent screen-to-body ratio, for more screen and less bulk.



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